Center for the Analysis of Commercialism in Education
Universityof Wisconsin-Milwaukee
P.O. Box413
Milwaukee,WI 53201
414-229-2716
Companies and Organizations Involved in Schoolhouse
Commercializing Activities
Companies and OrganizationsInvolved in Schoolhouse Commercializing
Activities
Sponsorshipof Programs and Activities
Corporations
paying for or subsidizing school events and/or one-timeactivities in
return for the right to associate their name with the events
andactivities. This may also include school contests.
California InterscholasticFederation
An example of a network of schools organized to develop and manage corporatesponsorship deals.
664 Las Gallinas Avenue
San Rafael, CA 94903
Phone: 415-492-5911
Fax: 415-492-5919
E-mail: info@cifstate.org
http://www.cifstate.org
DD Marketing, Inc.
The most significant promoter of exclusive pouring rights agreements between schooldistricts and soft drink bottlers.
03 N. Main Street, Suite 300
Pueblo, Colorado 81003
Phone: Pueblo 719-546-3333 Colorado Springs 719-626-3334
Fax: 719-544-4549
http://www.ddmktg.com
National Science TeachersAssociation
Several examples of corporate-sponsored contests can be found on this site.
1840 Wilson Boulevard
Arlington VA 22201-3000 USA
Phone: 703-243-7100
http://www.nsta.org
sponsorKIDS
An agency that assists companies to develop sponsorship deals withchild-oriented non-profit organizations.
Phone: 312-573-1113
E-mail: spnsrkids@aol.com
http://www.sponsorkids.com
Metro Atlantic AthleticConference, A Division of Universal Sports America
An example of a sponsorship-seeking organization at the university level.
1090 Amboy Avenue
Edison, New Jersey 08837-2847
Phone: 732-225-0202
Fax: 732-225-5440
http://www.maac.org
University Interscholastic League(Texas)
Another example of a sponsorship-seeking organization at the university level.
1701 Manor Road
Box 8028 University Station
Austin, Texas, 78722
Phone: (512) 471-5883
Fax Administration: (512) 471-5908
http://www.utexas.edu/admin/uil/
IncentivePrograms
Corporate
programs that provide money, goods, orservices to a school or school
district when its students, parents, or staffengage in a specified
activity, such as collecting particular product labels orcash register
receipts from particular stores.
Book It!
A reading incentive program for elementary students.
P.O. Box 2999
Wichita, KS 67201
Phone: 1-800-426-6548
http://www.bookitprogram.com/
(Pizza Hut http://www.pizzahut.com/leftnav/default.htm)
Box Tops for Education
General Mills Box Tops for Education
An incentive program encouraging schools to promote General Mills'breakfast cereals.
P.O. Box 8998
Young America, MN 55551-8998
Phone: 1-888-799-2444
Fax: 1-800-353-1341
E-mail: boxtops@young-america.com
http://www.boxtops4education.com
Campbell’s Labels for Education
4001 Clearwater Road
St. Cloud, MN 56301
Phone: 1-800-424-5331
http://www.labelsforeducation.com/
(Campbell’s Soup http://www.campbellsoup.com)
Appropriationof Space
The
allocation of school space such as scoreboards,rooftops, bulletin
boards, walls, and textbooks on which corporations may placecorporate
logos and/or advertising messages.
Cover Concepts Marketing ServicesInc.
172 Madison Ave.
New York, NY 10016
Phone: (212) 508-6890
A Primedia Company http://www.primedia.com
Planet Report
Los Angeles, CA
School Marketing Partners
Providers of ad-bearing school lunch menus
Tooned-In Menu Team
32302 Camino Capistrano, Suite 207,
San Juan Capistrano, CA 92675
E-mail: Tooned-In@msn.com
http://www.schoolmenu.com
SponsoredEducational Materials (SEMs)
Materials supplied by corporations and/or tradeassociations that claim to have an instructional content.
Boasberg/Wheeler Communications,Inc.
4700 Belleview Ave., #100
Kansas City, MO 64112
Phone: 816-531-2100
Fax: 816-756-1471
E-mail: lwheeler@bwcom.com
http://www.bwcom.com
Enterprise for Education
E-mail: service@entfored.com
http://www.entfored.com
Lifetime Learning Systems
200 First Stanford Place
P.O. Box 120023
Stanford CT 06912-0023
Phone: (203) 705-3600
http://www.lls-online.com
Scholastic Marketing Partners
E-mail: SMP@scholastic.com
Scholastic Corporation 555 Broadway
New York, NY 10012-3999
Phone: (212) 343-6100
Fax: (212) 343-6928
(Scholastic, Inc. http://www.scholastic.com)
Video Placement Worldwide
25 Second Street North
St. Petersburg, FL 33701
Fax: 800-358-5218
http://www.vpw.com
ElectronicMarketing
The
provision of electronic programming and/orequipment in return for the
right to advertise to students and/or theirfamilies and community
members in school or when they contact the school ordistrict.
American School Directory
http://www.asd.com
Channel One Communications Corp.
600 Madison Ave.
New York, NY 10022
Phone: (212) 508-6800
Toll Free: 888-CH1-NTWK
Fax: (212) 508-6870
http://www.channelone.com
COPERNICUS Interactive
Chicago, IL
E-mail: rnangle@iamcopernicus.com
http://www.copernicusnet.com
Family Education Network
20 Park Plaza, Suite 1215
Boston, MA 02116
Phone: 617.542.6500
E-mail: community@familyeducation.com
http://www.familyeducation.com
Highwired.Net
101 Rogers Street
Suite 200
Cambridge, MA 02142
Fax: (617) 577-8030
E-mail: info@highwired.net
http://www.highwired.net
Lightspan Partnership Inc.
10140 Campus Point Drive
San Diego CA 92421
E-mail: contactus@lightspan.com
http://www.lightspan.com
SchoolLife.net
E-mail: bryant@koz.com
http://schoollife.net
ScreenAd Digital Billboards, Inc.
12 Automatic Rd, Suite 102,
Brampton, Ontario L6S 5N3.
Canada.
Phone: (905) 799-2332.
Toll Free: 1 87SCREENAD.
Fax: (905) 799-0081.
E-mail: geordie@ftn.net
http://www.screenad.com
Youth News Network
7575 Trans-Canada Hwy, suite 500
Montreal, Quebec
H4T 1V6
Phone: 877-599-7700
Fax: 514-332-4988
http://www.ynn.ca/
ZapMe! Corporation
3000 Executive Parkway Suite150
San Ramon, CA 94583
Phone: 925-543-0300
Fax: 925-543-0301
E-mail: info@zapme.net
http://www.zapme.com
Privatization
Management of schools or school programs by privatefor-profit corporations or other non-public entities.
Advantage Schools, Inc
60 Canal Street
Boston MA 02114
Phone: (617) 523-2220
Toll Free: (888) 292-2344
Fax: (617) 523-2221
http://www.advantage-schools.com
Association of Educators inPrivate Practice
N7425 Swityke Rd.
Watertown, WI 53094
Phone: 800-252-3280
Fax: 414-669-8280
E-mail: AEPP@execpc.com
http://www.aepp.org
Beacon Education Management, LLC
112 Turnpike Road, Suite 107
Westborough, MA 01581
Phone: 508-836-4461
Toll Free: 800-789-1258 ext. 14
Fax: 508-836-2604
E-mail: info@beaconedu.com
http://www.beaconedu.com
Southfield, MI 48075
Phone: (248) 344-2814
Fax: (248) 344-2814
Charter Schools USA
2500 N. Federal HWY 5th floor
Fort Lauderdale, FL 33305
Phone: (954) 202-3500 or (954) 791-9910
Fax: (954) 202-3512
E-mail: CharterSchoolsUSA@yahoo.com
http://www.charterschoolsusa.com
Crawford First Education
825 Crawford Parkway
Portsmith, VA 23704
Phone: (757) 391-6673
Fax: (757) 391-6651
http://www.absfirst.com/CFE.HTM
Designs for Learning, Inc
1745 University Ave. W.
St. Paul, MN 55104-3613
Phone: (651) 605-0200
Fax: (651) 645-0240
http://www.designlearn.com
Edison Schools (formerly EdisonProject)
521 Fifth Avenue
15th Floor
New York, NY 10175
Phone: (212) 419-1600
Fax: (212) 309-1604
E-mail: geninfo@newyork.edisonschools.com
http://www.edisonproject.com
Excel Education Centers, Inc.
1040 Whipple St. Suite 324
Prescott, AZ 86305
Phone: (520) 778-5764
Fax: (520) 445-2989
Toll free: 800-417-9036
http://www.excel.apscc.k12.az.us
Helicon Associates
P.O. Box 1014
Flat Rock, MI 48134
Phone: (734) 379-9795
Fax: (734) 379-9794
LearnNow Inc
80 Broad Street, 25th Floor
New York, NY 10004
Phone: (212) 209-1200
Fax: (212) 209-1205
E-mail: info@LNschools.com
http://www.lnschools.com
The Leona Group
4660 South Hagadorn Road, Suite 500
East Lansing, MI 48823-5376
Phone: 517-333-9030
Fax: 517-333-4559
1313 E. Osborn Rd. Suite 100
Phoenix, AZ 85014
Phone: (602) 953-2933
Fax: (602) 953-0831
E-mail: INFO@LeonaGroup.com
http://www.leonagroup.com
Malone Management
1750 Woodworth St. N.E.
Grand Rapids, MI 49525
Phone: (616) 364-9464
Fax: (616) 364-6404
Montessori Charter School ofFlagstaff
1000 E. Appalachian Rd
Flagstaff, AZ 86004-1775
Phone: (520) 774-8685
Fax: (520) 744-7690
E-mail: mcsf@safeaccess.com
Mosaica Education
880 Las Gallinas Ave
San Rafael, CA 94903
415-491-1305
FAX: 415-491-1309
E-mail partner@mosaicaeducation.com
http://www.mosicaeducation.com
National Heritage Academy
989 Spaulding Ave. S.E.
Grand Rapids, MI 49546
Phone: (616) 222-1700
Fax: (616) 222-1701
Toll Free: 877-233-6402
E-mail: info@heritageacademies.com
http://www.heritageacademies.com
Nobel Learning Communities
Rose Tree Corporate Center II
1400 N. Providence Rd
Media, PA 19063
Phone: (610) 891-8200
Fax: (610) 891-8222
http://www.nobellearning.com
Public Strategies Group, Inc.
275 E. 4th Street Suite 710
St. Paul, MN 55101
Phone: 651-227-9774
Fax: 651-292-1482
E-mail: reinvent@PSGrp.com
http://www.psgrp.com
The TesseracT Group, Inc.
9977 N. 90th St. Suite 180
Scottsdale, AZ 85258
Phone: (480) 767-2300
Fax: (480) 860-4314
http://www.tesseractgroup.org
SABIS School Network
6385 Beach Rd.
Eden Prairie, MN 55344
Phone: (952) 918-1850
Fax: (952) 918-1851
E-mail: sabisusa@sabis.net
http://www.sabis.net
Smart Schools Inc.
9758 E. Highland Rd.
Howell, MI 48843
Phone: (810) 632-2208
Fax: (810) 632-2201
http://www.smartschoolsinc.com
Sylvan Learning Systems, Inc.
1000 Lancaster St.
Baltimore, MD 21202
Phone: 410-843-8000
Fax: 410-880-8717
http://www.educate.com
Victory Schools, Inc.
712 5th Ave. 23rd Floor
New York, NY 10103
Phone: (212) 720-0311
Fax: (212) 582-1816
White Hat Management
159 S. Main St. Suite 210
Akron, OH 44308
Phone: (330) 535-6868
Fax: (330) 535-5055
http://www.whitehatmgmt.com
Fundraising
Companies
that offer products to be sold by membersof a school community to raise
money for school equipment, activities, orsupplies.
Freedom Industries
Computers for Education
1800 Freedom Ave
Murfreesboro TN 37133-7005
Phone: 800-444-4488
Fax: (615) 895-9041
Innisbrook Wraps
http://www.innisbrook.com/
Lasting Impressions
2nd & Elm Streets
Natoma, KS 67651-9707
Toll Free: 888-847-4309
Fax: (785) 885-4780
E-mail: sales@photofundraising.com
http://www.photofundraising.com
Market Day
555 West Pierce Road, Suite 200
Itasca, IL 60143-2647
Phone: 800-253-8169
http://www.marketday.com
Otis-Spunkmeyer, Inc.
Toll Free: 888-ASK-OTIS
http://www.spunkmeyer.com
Plantation Peanuts
P. O. Box 128
Wakefield, Virginia 23888 USA
Toll Free: 800-233-8788
E-mail: info@plantationpeanuts.com
http://www.plantationpeanuts.com
Rah-Rah Apparel
P.O. Box 694
Sparks, NV 89432
Fax: 702-359-3292
E-mail: jetty@RAH-RAH.com
http://www.rah-rah.com
Superior Fundraising, Inc.
4584 Austin Blvd.
Island Park, New York 11558
Phone: 1-800-526-1740
Toll Free: 800-526-1740
Fax: 1-516-889-0120
E-mail-info@superiorfundraising.com
http://www.superiorfundraising.com
World’s Finest Chocolate Inc.
4801 South Lawndale
Chicago IL 60632-3062
Phone: 800-932-3863
http://www.wfchoclate.com
YouthMarketing
Companies
that develop advertising targeted atchildren, collect market data on
young consumers, or train others in marketingto children.
Brunico Communications, Inc.
Los Angeles CA
Phone: 888-KIDSMAG, (213) 966-9100
Fax: (213) 852-0223
http://www.kidscreen.com
International Quality andProductivity Center
150 Clove Road
P.O. Box 401
Little Falls, New Jersey 07424-0401
Phone: 1-800-882-8684
Fax: 1-973-256-0205
E-mail: info@iqpc.com
http://www.iqpc.com
Kids Marketing
PO Box 66128
1355 Kingston Rd.
Pickering, Ontario,
CANADA L1V 6P7
Phone: (905) 839-0020
E-mail: hello@kidsmarketing.com
http://www.kidsmarketing.com
Kidsay
Education Market Resources, Inc.
924-A East Park Street
Olathe, Kansas 60061
Phone: (913) 768-6700
Toll Free: 800-871-8555
Fax: (913) 768-6889
E-mail: info@kidsay.com
http://www.kidsay.com/homentsc.htm
React Network
711 Third Avenue
New York, NY 10017
http://www.react.com
Saatchi and Saatchi AdvertisingWorldwide
375 Hudson Street
New York, NY 10014-3620
Phone: 212-463-2000
E-mail: marketing@saatchi.co.uk
http://www.saatchiny.com
Others
Companies
and organizations that are involved inpromoting market-driven education
reform, investment in the "educationindustry," or business involvement
in schools.
CEO Forum
1001 6th St. NW Suit 900 E
Washington DC 20001
Phone: (202) 393-1010, (202) 393-2260
Fax: (202) 393-0712
E-mail: ceoforum@ITSTRATEGIES.com
http://www.ceoforum.com
Computer Curriculum Corporation
287 Lawrence Station Rd.
Sunnyvale CA 94089
Phone: 800-227-8324
http://www.cccnet.com
Edu Venture
20 Park Plaza, Suite 833
Boston, MA 02116
Phone: 617-426-5622
Fax: 617-426-5431
E-mail: mail@eduventures.com
http://www.eduventures.com
The Institute for InternationalResearch
1549 Ringling Blvd, 5th Floor
Sarasota, FL 34236
Phone: 888-670-8200
Fax: 941-365-2507
http://www.iir-ny.com/
National Association of Partnersin Education
901 North Pitt Street
Suite 320
Alexandria, VA 22314
Phone: (703) 836-4880
Fax: (703) 836-6941
E-mail: napehq@napehq.org
http://www.PARTNERSINEDUCATION.org
CACE-99-6 Created on February 24, 1999 Last updated on March 15, 2001.